Find your perfect denim
We know every body is unique, and our guide helps you choose the ideal fit with tips on cuts, washes, and best type for you. This way, you’ll find the jeans that match your style and comfort, effortlessly. Make the right choice and own your look.
Flex Denim
Our Flex Denim blends premium cotton with just the right amount of stretch for ease of movement without losing shape — perfect for those who want flexibility without compromising on an authentic denim look. Available in skinny, slim, straight, and relaxed fits, suitable for different body types and occasions.
How to choose the right size? Unlike rigid jeans, stretch denim bounces back to its original shape, preventing sagging. Over time it may lose elasticity — especially if not washed properly. Check out our care guide for conscious clothing care instructions.
KOI stretch levels:
- Low Stretch (1–2% elastane) – Feels more like traditional denim with slight flexibility.
- Medium Stretch (2–5% elastane) – Offers a balance of comfort and support.
Rigid Denim
How to choose the right size? It depends on your desired fit. Do you like a tight fit? → buy true to size. It may feel snug at first, but rigid denim stretches ~0.5-1 inch (~1-2.5cm) with wear. Do you prefer a more relaxed feel? Size up 1 size.
Waist & thigh fit:
- The waistband should be snug but not painful — it will stretch over time.
- If you have bigger thighs, consider a relaxed or tapered fit instead of sizing up too much in the waist.
Denim decoded
Find out more
In this article you can find additional information to help you find your perfect fit.
Still in doubt?
We’re here to help you. Contact us at support@kingsofindigo.com and get assistance in choosing your perfect fit.
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